Some of these tools include:
- Search engine optimization (SEO)
- Responsive web development
- User-friendly navigation
- Quality web content
Working with a professional web designer who understands how to incorporate all of the above features into your website is a great investment for any business owner, as it will not only save you money in the future but also ensure you get more conversions and better sales. Want to become a Calgary Website Designer? Find out More!
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At StyleLabs, our Calgary web design and content team keep themselves constantly up to date with the latest web design and SEO techniques, which is why an astounding 90% of our customers are at the TOP OF GOOGLE.
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5 Reasons Why You Should Invest in Responsive Web Design Services
There are so many different types of devices on the market today, from desktops and laptops to smartphones and tablets, but what research has shown is that the amount of mobile internet users has now overtaken the number of desktop users.
What does that have to do with responsive web design?
If someone opens your website on their smartphone, it will appear very different than the same page on a laptop. Responsive web design allows your website to adapt to the screen size it’s being viewed on to give your customers better user experience.
Due to the sheer amount of people who may view your website through a smartphone or tablet, it is hugely important to invest in responsive web design as it will ensure your website looks good and works well on such devices.
Here are 5 essential benefits of responsive web design:
1. You’ll stay ahead of your competition. Leading businesses in all industries are now interested in developing responsive websites instead of device-specific ones. If you want to keep up with the competition, you have to invest in a web designer’s expertise in responsive design and this investment should begin NOW!
2. Responsive design makes things easier. Having a responsive website means that you won’t have to maintain a different website for mobile devices. You can simply work with one platform and keep things updated in a hassle-free way. When designed by an expert, a responsive website is also very simple and easy to handle.
3. You’ll ensure better user experience. Responsive web design improves the user experience, which translates to a positive perception of your brand and company. If your customer can access your website easily on all devices, they are more likely to return to you for more business in the future, which means a higher conversion rate for your website. Given that today, so much traffic comes from mobile devices, this is extremely important.
4. It’s cost-effective. Responsive web design means that you will only have to look after one website. Although the initial investment is higher, a responsive website means that you’ll save money on future maintenance costs.
5. Search engines prefer responsive websites. In many studies, experts have found that responsive websites rank better than other websites with similar content. Because major search engines, such as Google and Yahoo, prefer responsive websites, investing in one will increase your ranking and conversion rates.
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Having a responsive web design is no longer a trend, it’s a must. Our Calgary web design team can offer your customers a beautiful and optimized experience, no matter their choice of device, expanding your reach of service and increasing your chances of engaging with potential customers.
To find out more about how we can turn your website into a powerful marketing tool, visit our Calgary office at 2500 4 St SW. Alternatively, you can contact us at (587) 880-3358 or fill in our online contact form.
