Calgary Marketing + Web Design Case Studies

Jensen Fitness

Since the day the Jensen Fitness concept was inspired, StyleLabs has had the privilege of working with the ownership group on Marketing Strategy, Website Design, Search Engine Optimization, Email Marketing and some Social Media Design.  Jensen Fitness has earned top keyword placement on over 25 highly competitive keywords and has experienced growth in their business year on year.   We are honoured to act as an extension of Jensen Fitness’ marketing department through our Marketing in a Box format. 

Marlborough Dental Centre

Marlborough Dental Centre was StyleLabs’s FIRST Marketing in a Box client and has built four websites with StyleLabs over the past ten years.  Marlborough Dental Centre has trusted StyleLabs with Search Engine Optimization, Email Marketing, Social Media Design, Content Creation, Online Advertising / Search Engine Marketing (SEM)  and Website Design.  Marlborough Dental enjoys first page keyword placement on over 30 pertinent and highly competitive keywords.  

Future Smiles Denture Clinic

Future Smiles Denture Clinic has worked with StyleLabs since 2014. A friendship forged in Fire and Success, Future Smiles engaged StyleLabs for its entire function including Website Design, Search Engine Optimization, Email Marketing, Search Engine Marketing, Social Media, Business Strategy, Marketing Strategy, Compliance and its End to End Sales Function.  In 2020, StyleLabs acquired an equitable stake in the Future Smiles and Medi-Hub Franchise and has implemented aggressive expansion plans built from a baseline of over 50 competitive keywords in the Denture and Seniors Wellness space. 

Lone Star Plumbing & Heating

Lonestar Plumbing worked with StyleLabs for a period of three years where StyleLabs was engaged for a complete re-brand (logo, assets, vehicles and brand voice). During our team together, Lonestar trusted StyleLabs with baseline Search Engine Optimization Setup, Website Design, Search Engine Marketing (Google AdWords) Setup and Graphic Design (Logo, Vehicles, Business Cards, Stationary, Signage, etc.)  

Leanne Kezin

Leanne Kezin first cross paths with StyleLabs at a new concept test Focus Group that we were facilitating.  Intrigued by our unique and quirky way of approach sales, marketing and innovation Leanne engaged StyleLabs to develop an informational website designed to inspire people to lose weight and get healthy.  Within three months of Leanne’s website launch, she had optimized for over 20 weight loss related keywords including “Calgary Weight Loss”. Although the site is no longer being actively optimized, StyleLabs’s friendship with Leanne was immortalized. In 2020, Leanne agreed to join StyleLabs as the Director of Marketing. 

Tru Woodcraft

Years ago, a very talented and very frustrated carpenter walked through StyleLabs’ doors jaded with marketing and website design companies that over promised and delivered nothing. StyleLabs developed a comprehensive plan for Tru Woodcraft, trained its founders on the operation and content development of their website and unleashed them on the world nearly a decade ago. This website has been managed by TW since then without developer or marketer intervention and enjoys 20 first page keyword placements including “Calgary Wine Cellar” and attracts dozens of leads on a monthly basis.  

Red FM

As one of the youngest researchers in the industry at the time, Red FM took a LEAP OF FAITH on StyleLabs and engaged our group to help them get licensed to build an FM ethnic radio station in Calgary. After tireless nights of hard work, planning and dozens of focus groups for concept testing, feasibility and audience engagement, the team of Red FM and StyleLabs were successfully awarded the highly sought after license. Since then, we have designed and facilitated dozens of campaigns on the research side and developed websites for Red FM’s brand and talent development initiative.  

Maxfield

Under the leadership of President Tony Giasson and CEO Budi Setiawan, MaxField engaged StyleLabs to re-design their website, optimize its keywords and analyze / re-develop an asset tracking and inspection system for its pressure vessels. Following the launch of their new website and the optimization of over 30 keywords in relevant core and semantic keyword groups StyleLabs worked with MaXfield’s leadership team to develop a workflow and digitizations and achieved a trip digital ROI less than six months from operationalization.

Maxquip

MaXquip, a subsidiary of MaXfield, engaged StyleLabs after seeing the success of the website redesign and the OATS program for MaXfield. StyleLabs was responsible for a full website redesign, a search engine optimization baseline campaign and program design for Social Media and AdWords. Through this baseline initiative StyleLabs assisted MaXquip in achieving keyword placement on over 40 competitive keywords for most of their product line and a search footprint with over 40% visibility.

02 Fitness (Now Method YYC)

As a friend and office neighbour to StyleLabs, 02 Fitness (Now Method YYC) engaged StyleLabs to re-design their website, wireframe a new web and content standard and develop and SEO baseline that would lead them to a very sticky Page 1 Calgary Personal Trainer keyword placement. After development this website was managed in-house without developer, designer or marketer intervention. Upon ownership / brand change, Method was able to move their domain off platform and maintain keyword authority validating that “Google Juice” could be built through Samurai and maintained / held through the domain.

Matrix

Matrix Labour Leasing was one of StyleLabs’ first five clients. A friendship developed over years, the accomplishments we have achieved together over the past decade is a true testament to a remarkable partnership. Matrix engaged StyleLabs for Traditional and Digital Marketing, Search Engine Optimization, Custom Technology, Sales Strategy and Implementation, Collateral Development and Asset Creation. From graphic design to pitch decks to presentation, we have had the privilege of helping Matrix grow into the construction industry’s first true Social Recruiting Payroll and Staffing Company.

Dreambody

One day, an idea was born. A new kind of company that didn’t just do Website Design, didn’t just do Marketing. A company that was for the little guy and better than both. Paul Anthony, founder of DreamBody encouraged Almin Kassamali to build such a company with a commitment of becoming its first client. No expectations, no strings. A decade later, DreamBody enjoys keyword placement for over 50 keywords attracts nearly 100 new clients per month and has achieved ROI of over 30:1 through this Marketing in a Box relationship.

Fluorescent Man Lighting

The day Nick walked through StyleLabs’ doors, it was understood that a lifelong friendship was born and we would do great business together. StyleLabs has been working with FM Lighting for over seven years, first with Nick and now his successor after an acquisition in 2018. Though this Marketing in a Box partnership, StyleLabs is responsible for FM Lightings Website, Search Engine Optimization, Reputation Management, Social Media baseline, Strategy and Media Buying.