Recent studies by Google have shown that any size business - whether you’re a small start up or a huge enterprise - needs a mobile friendly website if you want to gain a competitive edge in your industry. These marketing statistics make it glaringly obvious why it’s so important to invest in mobile web-design:
- 57% percent of users say they won’t recommend a business if it has a poorly designed mobile site.
- 69% of smartphone users say they’re more likely to buy from companies whose mobile sites easily address their needs.
- 75% of smartphone users turn to mobile searches first to address their immediate needs.
Because of this shift in consumer behavior, your digital marketing strategy needs to focus more on mobile and the first step in this direction is by investing in mobile-friendly web design.
Our Calgary Web Design Company Can Make Your Website Mobile Friendly
At Stylelabs, we truly know what it takes to succeed in the digital space. We have 300 long-term clients, of whom 90% are on the first page of Google. From custom web-design services to search engine optimization and blog writing, we can help you build a strong online presence and gain a critical edge over your competitors.
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4 Key Benefits of a Mobile Friendly Website Design
Given current trends, more customers will be turning to their mobile devices to search the web more often than they use their desktop computers. Businesses that act now to claim their stake in this new landscape will be better prepared than those who take a ‘wait-and-see’ approach.
Here are 5 key benefits of a mobile friendly website design:
1. You’ll Build Stronger Customer Relationships
In this day of social media, the nature of marketing has changed completely. Customers expect a high quality of service and to enter into relationships with the businesses they buy from. A mobile website will improve your business-client relationship by:
- Making you available anytime, anywhere
- Allowing you to communicate in real-time with your consumers
- Allowing you to provide them with information about products and services they are willing to buy right now.
WHY RESPONSIVE WEB DESIGN IS SO IMPORTANT
2. It Will Set You Apart From Your Competitors
The majority of small businesses still don’t have a mobile website, so as a business owner the competitive advantages of investing in such services is clear: you’ll be way ahead of your competitors if you’re the first in your area to have one.
Why? Mobile website users are impatient with non-mobile optimized websites on their smartphones, and so will immediately seek one that is mobile optimized.
3. You’ll Be Available to Your Consumer At The Right TIme
Mobile website design is all about being useful to your customers when they need you most. If you have a mobile website that is easy to use then your customers can quickly access the information they need, when they need it, greatly increasing your chances of gaining new clients.
Did You Know: Almost 80% of mobile users who run into a non-mobile optimized site will quickly leave it in search of one that is mobile optimized? This is a major advantage for any business.
4. You’ll Gain Greater Exposure
Social media shares are huge on mobile because on mobile devices it’s very easy to share interesting pictures, posts, and articles with friends and family. That means that if you have an easy-to-use mobile website with great content, you could gain a lot more exposure.
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At StyleLabs, our team of Calgary web designers, web developers, marketers, and project managers have the skills and expertise to create creative, engaging, and unique websites that lead to the growth and online success of our clients.
To find out more, visit our Calgary office at 622 5 Ave SW. Alternatively, you can contact us at (587) 880-3358 or fill in our online contact form.